Laut IBM werden die nächsten 5 Jahre die Werbeindustrie vor größere Herausforderungen stellen als die vergangenen 50 Jahre. Dies geht aus der neuen Studie "The end of advertising as we know it" hervor, die Ihr hier downloaden könnt (Auch eine Kurzfassung ist erhältlich). mehr... Join discussion...

"Looking at the bigger picture, talk of MySpace shopping around for an exclusive e-commerce partner, further highlights the widening golf between its approach and Facebook’s new platform — where in theory, any company can come in and offer e-commerce functionality, without having to partner with the social networking site first, or more importantly, share revenue." Join discussion...

"I’ve been holding off on contributing my two cents on Facebook’s API until I could properly digest the ramifications. At this point, I still don’t know what to make of it. The few Facebook applications that I’ve played around with so far are pretty lousy. The iLike application for Facebook, one of my favorite social media sites and the run away early winner in the Facebook distribution sweepstakes, is a shadow of its destination site. None of the functionality that I enjoy on iLike Join discussion...